Facebook's ads system leans on stereotypes for housing, job ads: study
The researchers advertised lumber job ads on Facebook and found that the algorithms delivered the postings to mostly white men, while secretary positions mostly went to black women. That held true even when lumber ads pictured black people, and the secretarial jobs white people.
Facebook does not provide race data, according to the researchers, but they inferred it by linking general audience details to voter registration data, Photo: Reuters